Services

 

1  

                                          Customer Experience Program

Your Customer Experienc Program should include members feedback

from your social media presence and online community.  We will work

with you to develop or refine your community.

 

  • Design effective components for your community
  • Develop your Metrics and Measurement process
  • Evaluate the cost and benefits (ROI) of your community  

 

2      

                                            Customer Survey Menu

A great survey starts with selecting the one which serves your purpose. 

Our team works with your marketing, product management, sales and

PR people to guide them through our survey menu.  You have the

flexibility of selecting a variety of surveys.  We will also work with you

to finalize the topics and issues that are relevant to your survey.

 

  • Survey Purpose & Design
  • Topics and Issues
3  

                         

                                Survey Instrument (Questionnaire)
Designing a systematic questionnaire is the foundation of a great survey. 
In cooperation with your people, we use our proprietary
customer choice process to design your block questionnaire.

 

  • Confirm Target Audience (consumer, decision maker)
  • Ranking Procedures (1st tier customer, 2nd tier, etc.)
  • Sample Design
  • Focus Group
  • Block Design Questionnaire
4  
                                 
                                       Administering the Survey
Depending on your objectives, budget and time constraints, we will work
with you to carry out the survey.   

  • Online Surveys
  • Mail Survey
  • Telephone Survey
  • Personal Interviews
5  

                                    Analysis & Feedback
We develop a process to listen to your customers/prospects across the

social media channels, and then measure their actions.  For your 

customer surveys, our block designed questionnaire allows us to analyze

each section separately, assign scores to each topic, rank your important

issues, and provide actionable recommendations.  As a stand alone

service, we can also analyze your existing database.

 

  • Collecting and analyzing customer conversations

  • Coding the returned responses
  • Graphs, charts, tables, summary and   
      analysis of all comments
  • Ranking of all topics & recommendations
  • Estimated ROI before full implementation
  • Basic or advanced analysis of your existing data.